Creativity in Teams: The Truth Hurts

Various social effects dampen creativity, while individuals are free of at least some of those effects

I’ve always felt that I was more creative when working alone than in teams, but for most of my career I was afraid to say so, worried that others would consider me a selfish loner. You might feel the same.

Of course, that feeling was shaped by decades of alternating between solo work and team work, so it was grounded in personal reality. But of course, i…

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